Oh man! OK, here is an excellent example to make sure that your business name doesn't overlap with any Trademark or other corporation's name.

YES folks! Apple Corps is suing Apple Computer Inc. (again).

I find this funny. I actually smiled about it. I hadn't heard of the earlier suits, but now that I have, I think it is hilarious. I wonder if Steve Jobs is wishing that he would have named his company Kiwi, or Pear, or some other fruit?